CRM Manager

CRM Manager

Company:

Brook Green Supply, part of the CF Group, is the UK’s largest independent B2B energy supplier, serving a diverse portfolio of industrial and commercial customers. Since launching in 2015, we’ve grown to over 200 team members, 1,100 clients and reached £1.2 billion in annual revenue in 2024.

Our mission is to lead the UK’s transition to a low-carbon future. As an end-to-end energy partner, we provide our customers with the insight and tools they need to transact energy with purpose and precision. Our focus on supplying energy to large consumers means we’re uniquely placed to simplify the energy market and support the journey to a decarbonised grid.

We’re a fast-moving business that adapts quickly to change. With the sector evolving through renewables and the race to net zero, it’s an exciting time to make an impact - and we’re looking for people who want to be part of that journey.

Job summary:

We’re on a mission to transform the energy sector through cutting-edge technology and customer-centric innovation. As our new CRM Manager, you’ll play a pivotal role in shaping and delivering a best-in-class HubSpot CRM platform during a period of large-scale digital transformation.

You’ll be joining a high-performing team of industry-leading experts in technology, marketing, operations and customer experience. This is a unique opportunity to influence the design of our tech stack, embed best-practice ways of working, and ensure our CRM becomes a powerful engine for growth, insight and customer engagement.

Essential functions of the job:

·      Own end-to-end management of the HubSpot platform, including performance monitoring, issue resolution, and first-line user support – escalating issues where necessary.

·      Ensure HubSpot serves as a reliable source of information from prospecting through to customer management.

·      Develop internal processes and configurations to manage data quality, including cleansing routines and governance policies to ensure GDPR compliance.

·      Champion data integrity, accuracy and consistency across the business.

·      Build and test dashboards, reports and data views aligned with KPIs, using HubSpot’s advanced reporting tools including Datasets and Excel where needed.

·      Manage automations and workflows, ensuring alignment across teams when implementing changes.

·      Triage and assess change requests, consulting stakeholders and managing implementation.

·      Collaborate with cross-functional teams (Sales, Marketing, Customer Service, Operations, Technology, Data, Finance) to translate needs into scalable CRM solutions.

·      Execute these solutions individually or with the support of a specialist agency.

·      Manage integrations between HubSpot and other core systems (e.g. billing platform, customer portal, marketing tools).

·      Support marketing with consent and subscription management.

·      Identify and implement workflow automations to improve operational efficiency and customer experience.

·      Design and deliver onboarding training and resources for users.

·      Maintain the HubSpot sandbox to support effective testing of new functionality.

·      Lead a continuous improvement programme that enables the business to fully leverage the platform and capitalise on new or enhanced features.

·      Put robust user access controls and permissions in place.

Skills and knowledge required:

·      Self-motivated, proactive and brings a positive, can-do attitude to tasks and challenges.

·      Detail-oriented with the ability to see the bigger picture.

·      Strong understanding of data governance, GDPR, data architecture and integration (including REST APIs and GraphQL).

·      Confident working with data, segmentation and developing reporting to support business performance, customer engagement and campaign performance.

·      Ability to investigate, assess and report on technical and process errors that users may be experiencing.

·      Ability to implement structured systems, drive adoption and lead process improvement.

·      Product owner mindset, with the ability to clearly communicate the status of change requests and the platform’s strategic direction to stakeholders across the business.

·      Comfortable working in a fast-paced environment and collaborating with technical and non-technical teams.

·      Ability to engage and influence stakeholders at all levels by building trust, communicating a compelling vision, and bringing them along on the journey.

·      Understanding of customer lifecycle models and technical business environments.

Experience required:

·      Minimum 4 years’ experience in a CRM-related role with hands-on delivery of the above essential functions.

·      Advanced knowledge of the HubSpot Enterprise Customer Platform (Sales, Marketing, Service, Operations and Content Hubs), with hands-on experience managing and optimising its performance.

·      Experience implementing HubSpot workflows and managing CRM integrations that improve efficiency, customer experience and support operations.

·      Proven project management experience.

·      HubSpot certifications are a plus.

·      Experience in the energy sector or regulated industries is desirable.

·      Experience working with large industrial and commercial B2B clients is a plus.

·      Familiarity with Regex, Python, or Node.js is a plus.

·      Proficiency with tools like Jira and MS Office Suite.

The CF Group is committed to ensuring equal opportunities, fairness of treatment, dignity and respect, and the elimination of all forms of discrimination in the workplace for all employees/contractors and job applicants.